king333 Privacy Policy

01. Who We Are & Scope of This Policy

1.1 This Privacy Policy applies to king333.one ("king333", "we", "us", "our"), an online gaming platform operating under international gaming licensing frameworks and serving players in Malaysia and other permitted jurisdictions.

1.2 This policy covers all personal data processed in connection with: (a) your registration and maintenance of a king333 Account; (b) your use of any gaming product or Service on the platform; (c) your financial transactions including deposits and withdrawals; (d) your communications with king333 customer support; and (e) your interaction with king333.one via browser or mobile device.

1.3 By creating a king333 account or continuing to use the platform following any update to this policy, you acknowledge that you have read and understood how your personal data is handled as described herein.

02. Personal Data We Collect

king333 collects personal data across several categories depending on the nature of your interaction with the platform. The table below summarises the main data types and their collection context:

king333 does not collect sensitive personal data such as racial or ethnic origin, political opinions, health data, or biometric identifiers beyond what is strictly required for age and identity verification under our licensing obligations.

03. How We Use Your Personal Data

king333 processes your personal data for the following purposes:

• Account administration: Creating and maintaining your registered Account, processing deposits and withdrawals, and verifying your identity in accordance with KYC requirements.
• Service delivery: Enabling your access to all gaming products on the platform, including sportsbook, live casino, slots, and bingo.
• Legal and regulatory compliance: Fulfilling anti-money laundering (AML) obligations, age verification requirements, licensing conditions, and any applicable data retention mandates under Malaysian law or the law of our licensing jurisdiction.
• Responsible gaming: Monitoring gaming patterns to identify potential problem gambling behaviour, enforcing deposit limits, self-exclusion elections, and other responsible gaming tools configured by you or applied by king333 under its duty of care obligations.
• Security and fraud prevention: Detecting and preventing fraudulent activity, unauthorised account access, bonus abuse, and other prohibited conduct as defined in our Terms & Conditions.
• Customer support: Responding to queries, complaints, and disputes submitted via Live Chat, WhatsApp, or email.
• Platform improvement: Analysing aggregated, anonymised usage data to improve platform performance, game selection, and user experience. Individual player data is not used for this purpose without aggregation or anonymisation.
• Marketing communications: Sending promotional communications where you have provided explicit consent to receive them. You may withdraw marketing consent at any time via your Account Settings.

04. Legal Basis for Processing

king333 processes your personal data on the following legal bases:

• Contract performance: Processing necessary to fulfil our obligations under the king333 Terms & Conditions, including account administration, payment processing, and game service delivery.
• Legal obligation: Processing required to comply with applicable laws and regulations, including AML obligations, KYC requirements, and licensing conditions.
• Legitimate interests: Processing for fraud prevention, platform security, responsible gaming monitoring, and aggregate platform improvement analytics, where these interests are not overridden by your fundamental rights and freedoms.
• Consent: Processing for direct marketing communications, and any other processing activities where consent is the stated basis. You may withdraw consent at any time without affecting the lawfulness of processing based on consent prior to withdrawal.

05. Cookies & Tracking Technologies

5.1 Types of Cookies. king333 uses the following categories of cookies and similar tracking technologies on king333.one:

• Strictly necessary cookies: Essential to platform functionality — session management, authentication, and security. Cannot be disabled without impairing platform access.
• Functional cookies: Remember your preferences such as language settings, deposit limit configurations, and game lobby preferences between sessions.
• Analytics cookies: Collect anonymised data on how players navigate the platform to improve layout, performance, and game discovery. Data is aggregated and not linked to individual identities.

5.2 Cookie Management. You may manage non-essential cookies through your browser settings. Disabling functional or analytics cookies will not prevent access to king333 but may affect certain personalisation features. Disabling strictly necessary cookies will impair login and session functionality.

5.3 No Third-Party Advertising Trackers. king333 does not place third-party advertising network tracking cookies on king333.one. Your gaming and browsing activity on the platform is not shared with advertising platforms for ad-targeting purposes.

06. Data Sharing & Third Parties

6.1 Service Providers. king333 shares personal data with carefully selected third-party service providers who process data on our behalf under written data processing agreements. These include: payment processors (FPX, eWallet operators, card processors); KYC and identity verification partners; game studio software providers; and customer support platform providers. All such third parties are required to process data only for the purposes specified by king333 and to implement appropriate security measures.

6.2 Regulatory Authorities. king333 may disclose personal data to gaming regulatory authorities, financial intelligence units, law enforcement agencies, or other governmental bodies where required to do so by law, court order, or as required under our licensing conditions. This includes reporting obligations under applicable AML frameworks.

6.3 No Sale of Personal Data. king333 does not sell, rent, or trade your personal data to any third party for their independent marketing or commercial purposes.

6.4 Business Transfers. In the event of a merger, acquisition, or sale of all or substantially all of king333's assets, personal data held by king333 may be transferred to the acquiring entity, subject to equivalent data protection obligations.

07. Data Retention

7.1 Active Accounts. Personal data associated with an active king333 Account is retained for as long as the Account remains open and for a period thereafter as required by applicable legal, regulatory, or licensing obligations.

7.2 Closed Accounts. Following account closure, king333 retains personal data for a minimum of five (5) years from the date of closure, in compliance with AML record-keeping requirements and potential dispute resolution obligations under our licensing framework. Financial transaction records may be retained for longer periods where required by applicable law.

7.3 Marketing Data. Personal data processed solely on the basis of your consent for marketing communications is retained until you withdraw that consent, or for a period of three (3) years from your last interaction with king333 marketing content if no withdrawal is received, after which it is deleted or anonymised.

08. Security Measures

8.1 Technical Safeguards. king333 implements industry-standard technical security measures to protect your personal data, including: TLS/SSL encryption for all data transmitted between your device and king333.one; encrypted storage of sensitive account data; access controls limiting staff access to personal data to those with a legitimate operational need; and intrusion detection and monitoring systems.

8.2 Organisational Safeguards. Staff with access to personal data are subject to confidentiality obligations and receive data protection training relevant to their roles. Access to player financial data is subject to additional authorisation controls.

8.3 Data Breach Response. In the event of a personal data breach that poses a risk to your rights and freedoms, king333 will notify the applicable supervisory authority and, where required, affected individuals in accordance with the timeframes and procedures specified under applicable data protection law.

8.4 Player Responsibility. You are responsible for maintaining the security of your own king333 login credentials. king333 recommends using a unique, strong password and enabling two-factor authentication. king333 will never ask you to provide your password via email or chat.

09. Your Data Rights

Subject to applicable law and any limitations arising from our legal obligations, you have the following rights in relation to your personal data held by king333:

• Right of access: You may request a copy of the personal data king333 holds about you.
• Right to rectification: You may request correction of inaccurate or incomplete personal data. Account details such as email address and contact number may also be updated directly via Account Settings.
• Right to erasure: You may request deletion of your personal data where it is no longer necessary for the purposes for which it was collected, subject to overriding legal retention obligations (e.g., AML record-keeping requirements).
• Right to restriction of processing: You may request that king333 restrict processing of your personal data in certain circumstances, such as where you contest the accuracy of the data or object to processing based on legitimate interests.
• Right to data portability: Where processing is based on consent or contract and is carried out by automated means, you may request that your personal data be provided to you in a structured, commonly used, machine-readable format.
• Right to object: You may object to processing based on legitimate interests at any time. You may also withdraw consent for marketing communications at any time via Account Settings or by contacting support.

To exercise any of these rights, contact king333 support via Live Chat or by email at: [email protected]. We will respond within 30 calendar days of receiving a valid request. Identity verification may be required before we can process certain requests.

10. Children & Minors

king333 strictly prohibits access by persons under 21 years of age. We do not knowingly collect personal data from individuals under 21. If we become aware that personal data has been collected from a person under 21 years of age, that Account will be immediately closed, any balance forfeited, and the personal data deleted to the extent not required to be retained under applicable legal obligations. If you believe a minor has registered on king333, please contact our support team immediately.

11. International Data Transfers

11.1 king333 operates as an international gaming platform and may process or store personal data in jurisdictions outside Malaysia, including the jurisdiction in which our licensing authority is based and the locations of our third-party service providers.

11.2 Where personal data is transferred to a country that does not provide an equivalent level of data protection to Malaysia's Personal Data Protection Act 2010 (PDPA) or applicable international standards, king333 implements appropriate safeguards — including contractual clauses or equivalent mechanisms — to ensure that your personal data remains protected to a standard consistent with this policy.

12. Updates to This Policy

king333 may update this Privacy Policy from time to time to reflect changes in our data processing practices, legal obligations, or platform features. The "Last Updated" date at the top of this page will reflect the most recent revision. For material changes, registered players will be notified via in-platform notification or email at least 7 calendar days before the change takes effect, where practicable. Continued use of the king333 platform following notification of a material change constitutes your acceptance of the revised policy.

13. Contact Us & Complaints

For any questions, concerns, or requests relating to this Privacy Policy or king333's data processing practices, please contact our support team:

If you are not satisfied with king333's response to a data privacy complaint, you may escalate the matter to the relevant data protection supervisory authority in your jurisdiction, or to the applicable gaming regulatory authority under whose oversight king333 operates.